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Thought #53 —

Restricted Gift

The larger the gift, the more likely it is to be restricted.

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Thought #52 —

What It Takes to be Successful

Success in fundraising is due less to the years of experience of the fundraiser than to having a love for the work. Less to intelligence than to zeal. Less to the mechanics of the job than enthusiasm and gusto for the mission.

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Thought #51 —

Always Set a Date to Come Back

After you’ve asked for a gift, it is not unusual for a person to say, “I need time to think it over.” I usually like to respond by saying, “Of course you need time to think it over. How much time do you feel you need? A few days? Can I come back in a week, and we can talk about this again?”

If you don’t set a time for coming back, there’s no sense of urgency. Keep the time span brief. If you give a person a month to respond, they will take a month.

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Thought #50 —

Be Passionate

It is important to:

  • Know what you are doing.
  • Believe in what you are doing.
  • Love what you are doing.
  • And be passionate about it— head over heels.

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Thought #49 —

Changing and Saving Lives

As you work more and more in the field, you will experience a joyous and fulfilling life. You have great personal rewards in store for what you are doing. Because of you, the organization is able to change lives and save lives. It is etched in the heart.

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Thought #48 —

Which person are you?

There are four kinds of people in the world.

  1. Those who make things happen.
  2. Those who watch things happen.
  3. Those who wonder what happened.
  4. Those who don’t know that anything happened.

You are a fundraiser. You make things happen.

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Thought #47 —

Why do you do it?

In describing your organization, it is important to let donors know:

  • What the organization does— the extent of everything you do.
  • How you do it— what is your unique method of providing the service.
  • And finally, why you do what you do.

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Thought #46 —

Don't Leave Empty Handed

You cannot leave a meeting unless you receive a gift or schedule a date for a new meeting.